The power of social networks: how not to be mistaken in choosing social networks to promote your business?
SMM promotion (that is, promoting a business on social networks) is far from a trend, today it is just a stern necessity. Why? Well, judge for yourself: the audience of social networks is growing exponentially, according to We Are Social and Hootsuite, in 2021 there are 4.20 billion social network users in the world.
Over the past 12 months, this figure has grown by 490 million, representing an increase of more than 13% year on year. Social networks in 2021 are used by 53.6% of the world’s population. Accordingly, when a business is looking for channels to reach its audience, going to social networks will be one of the most logical decisions. Continue reading
Promoting your own website is one of the most popular topics on the modern Internet. Many specialists work with sites, lure the audience to them, invent new ways to promote… Thus, a fairly large vocabulary of special vocabulary on the topic of site promotion. He even came up with his own slang. For example, the word “promotion” is a slang word that refers to the topic of site promotion. It is synonymous with the word promotion, but does not reflect the full meaning, expresses something smaller, primitive.
In this article I would like to open the semantics of the terms “hot” and “cold” site promotion. Continue reading
A domain name that is easy to remember and related to the line of business of the company can be the key to success in promoting a web resource on the Internet.
An easily pronounced and memorable Internet address will surely be able to be deposited in the memory of a potential client, and even after a certain time he will be able to remember it without any problems. The identity of the name of the company and the name of the site will only have a positive effect on the further promotion of the brand in the Global Network. Also, an effective step would be to register several domains at once, which will most likely correspond to the name of the company, for example, www.company_name.ru and www.company_name.com, since many users will enter exactly these site addresses. Continue reading