Studio "Site Ok" - 4 basic stages of working with the site, when it comes to competent promotion
How to make a website 100% effective? Much depends on what you mean by efficiency. In most cases, the site is created in order to increase the sale of goods…

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Alone in the field is not a warrior: is an SMM specialist able to cope with social networks alone?
I want to find a person who will manage my company's social media accounts. Who do I need? Obviously, an SMM specialist. This profession appeared on the market 7–8 years…

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Advertising creative
Schoolchildren study human anatomy in biology classes, and marketers wishing to master the tricks of setting up targeted ads should study the anatomy of a social media ad. Actually, the…

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Get out of the shadows: the whole truth about the shadow bath on Instagram
Reach has dropped. Posts are not shown to subscribers. Probably every owner of a business account on Instagram has come across such a phenomenon at least once on his page.…

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Discord story: from an unpopular game to a social hub for youth
Jason Citron created a video game that was unsuccessful. Therefore, he reduced its functionality, leaving only the chat. This is how Discord was born - once a product for gamers,…

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word optimization

The concept of “cold” and “hot” site promotion

Promoting your own website is one of the most popular topics on the modern Internet. Many specialists work with sites, lure the audience to them, invent new ways to promote… Thus, a fairly large vocabulary of special vocabulary on the topic of site promotion. He even came up with his own slang. For example, the word “promotion” is a slang word that refers to the topic of site promotion. It is synonymous with the word promotion, but does not reflect the full meaning, expresses something smaller, primitive.

In this article I would like to open the semantics of the terms “hot” and “cold” site promotion. Continue reading

TYPO3 update
Recently I decided to update TYPO3 on one site. Since it was created a long time ago, the version of the system there was 4.2.6, while now 4.7 is already…

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Functional and beautiful hand-drawn websites
Which is better: beautiful hand-drawn websites or simple but functional and powerful ones? Strange question - isn't it? Of course, it is better, if there is such an opportunity, to…

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